“RYE&LYE® takes vintage to new heights of creative precision. Which explains why they’ve borrowed the best from the past to
rethink in future fashion”. This is the essence of RYE&LYE®.
RYE&LYE® is Immagine Eyewear’s high end collection, a collection designed with a mature, sophisticated public in mind, those who
want every object they use or wear to be infused with undeniable taste. Applying the flavour of retro with a modern palette –
through the use of technology and innovative materials - the collection is dedicated to those who interpret luxury as a feeling,
a mood, an outlook on life. Each style is a jewel, a prized piece of eyewear, sophisticated, but never conspicuous.
Immagine Eyewear is presenting four new styles to enhance the nine presented last year. The collection is deliberately small
because each piece is the expression of an extremely rigorous exploration – in terms of design and materials. Fine finishings in
leather, wood or other precious materials render each style distinctive. Sophisticated color combinations, like brown and blue,
or green and brown, add class to the spectrum of styles.
Saville Row is the symbol of the new eyewear collection. Its DNA is evident in the classic acetate front paired with refined,
hand-stitched rubber and leather-bound sidepieces: a perfect union of high technology and artistic craftsmanship that make
RYE&LYE® a truly unique product. The temple tips are adjustable so the wearer can choose the right angle for a perfect fit.
